Idea

Join Wilbur on a fun rollercoaster journey around the Smart Home through an Interactive and emotive 360° virtual reality experience. Guiding you through a tour of today’s home as you discover facts, bust myths, and understand how to start your own smart meter journey.

Usability

The VR experience was showcased at British Gas events nationwide and sent through to residential homes via direct mail.

Involvement

Creative strategy, scriptwriting, storyboard, art direction, VR creative direction